I’m launching a new brand. Here’s my journey.…And what you can learn from it.Feb 11, 2021Feb 11, 2021
What Democrats Really Stand ForIn order to win in 2020, Democrats must clearly lay out their core values and beliefs to rally voters behind them. Here’s a start.Mar 20, 2019Mar 20, 2019
The Real Problem That May Cost Democrats the 2020 ElectionDemocrats have a major problem heading into the 2020 elections, and it’s one that no one seems to be talking about.Mar 14, 2019Mar 14, 2019
When Bad Design is Good DesignSometimes, even poorly designed products can give off a positive feeling.Feb 8, 2019Feb 8, 2019
Published inPsychology of StuffThe Five Biggest Myths of Consumer Psychology“It’s boring. There’s no way that will catch people’s attention.”Nov 28, 20177Nov 28, 20177
The Unexpected Downside of Super Bowl AdsHow too much attention can actually make ads less effectiveNov 25, 2015Nov 25, 2015